Roman Rackwitz

I help companies to understand, select and implement applications of behavioural economics. Applications such as nudging, choice architecture & gamification.
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  • Get your version of the Intrinsic Design Manifesto
  • Get your version of the Manifesto
  • 🚀 My upcoming book dives deep into how to make informed design decisions that foster real, lasting engagement.
    on the site you will also find a way to win your free copy.

  • Working materials

    • Behavioral Solution Matrix Toolkit
      Behavioral Solution Matrix Toolkit
      Get Access to Free Expert Resources & Unlock the Power of Behavioral Science to Drive Engagement and Motivation
    • Leaderboard for Motivation: Drive Engagement Without Competition
      Leaderboard for Motivation: Drive Engagement Without Competition
      # Reimagine Leaderboards as Tools for Personal Growth and Team Collaboration
  • Your Gamification guide